Ranking of Wisconsin Cities and Places By Percentage of Non-Hispanic White Alone Households with Household Income of Less than $40K in 2021 (ACS-5Yrs)

Updated on November 20, 2023.

Based on the US Census ACS-5Yrs estimates, in 2021, the percentage of Non-Hispanic White Alone households in Wisconsin with household income of less than $40k was 25.87%. Among all Wisconsin cities and places with a population of at least 10K, Whitewater city had the highest percentage of Non-Hispanic White Alone households with household income of less than $40k (53.75%), followed by Platteville city (43.84%), and Menomonie city (42.40%).

On the other hand, the following 3 cities had low percentages of Non-Hispanic White Alone households with household income of less than $40k: Suamico village (10.10%), Pewaukee city (10.28%), and Whitefish Bay village (11.39%).

The chart below shows the top 10 Wisconsin cities and places with a population of 10K+ and a high household income, and the table below shows the ranking of all Wisconsin cities and places with a population of 10K+.

You can also see similar information for other races and ethnicities, for other household income groups, for other states, as well as for the whole United States.

Ranking of Wisconsin Cities and Places By % of Non-Hispanic White Alone Households with Household Income of Less than $40K in 2021 (ACS-5Yrs)
Whitewater city
Platteville city
Menomonie city
La Crosse city
Wisconsin Rapids city
Stevens Point city
Superior city
Chippewa Falls city
Marshfield city
Wausau city
Ranking of Wisconsin Cities and Places By % of Non-Hispanic White Alone Households with Household Income of Less than $40K in 2021 (ACS-5Yrs)
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Rank City Percentage of Households (%)
1 Whitewater city 53.75
2 Platteville city 43.84
3 Menomonie city 42.40
4 La Crosse city 42.00
5 Wisconsin Rapids city 41.79
6 Stevens Point city 40.42
7 Superior city 38.25
8 Chippewa Falls city 38.23
9 Marshfield city 37.89
10 Wausau city 37.34
11 Marinette city 37.17
12 Portage city 36.08
13 Oshkosh city 35.53
14 Manitowoc city 35.10
15 Beloit city 34.45
16 Baraboo city 34.15
17 Fond du Lac city 33.64
18 Green Bay city 33.47
19 Sheboygan city 33.15
20 Menasha city 32.68
21 Monroe city 32.35
22 West Allis city 32.01
23 Waupun city 31.88
24 Milwaukee city 31.76
25 Two Rivers city 31.60
26 Eau Claire city 31.40
27 Racine city 31.23
28 Elkhorn city 31.19
29 Burlington city 29.62
30 Beaver Dam city 29.56
31 Watertown city 29.13
32 Kenosha city 28.87
33 Greenfield city 28.78
34 Bellevue village 28.53
35 Fox Crossing village 28.34
36 Janesville city 28.09
37 Fort Atkinson city 27.93
38 South Milwaukee city 27.82
39 Neenah city 27.55
40 River Falls city 27.30
41 Cedarburg city 26.85
42 Kaukauna city 26.48
43 Weston village 26.27
44 Cudahy city 26.05
45 Ashwaubenon village 25.84
46 Shorewood village 25.04
47 West Bend city 25.01
48 Appleton city 24.92
49 Waukesha city 24.90
50 Madison city 24.69
51 Little Chute village 24.47
52 De Pere city 24.35
53 Allouez village 23.48
54 Port Washington city 23.12
55 Grafton village 23.09
56 Hartford city 23.06
57 Holmen village 23.03
58 Howard village 22.98
59 Greendale village 22.82
60 Plover village 22.81
61 Brown Deer village 22.74
62 Menomonee Falls village 22.44
63 Mount Pleasant village 21.88
64 Hudson city 21.82
65 Verona city 20.91
66 Salem Lakes village 20.81
67 Caledonia village 20.57
68 Oak Creek city 20.55
69 Franklin city 20.01
70 Sussex village 19.72
71 Oconomowoc city 19.32
72 Onalaska city 19.31
73 Glendale city 19.27
74 Stoughton city 19.19
75 Middleton city 18.50
76 Pleasant Prairie village 18.34
77 Oregon village 17.64
78 Wauwatosa city 17.20
79 New Berlin city 17.19
80 Sun Prairie city 16.40
81 Fitchburg city 15.69
82 Brookfield city 15.57
83 Germantown village 15.17
84 DeForest village 14.39
85 Muskego city 14.06
86 Mequon city 13.08
87 Harrison village 12.88
88 Richfield village 12.82
89 Waunakee village 11.44
90 Whitefish Bay village 11.39
91 Pewaukee city 10.28
92 Suamico village 10.10